From billion-dollar companies like Tesla to small brands such as makeup and fashion boutiques, many businesses today utilize the Shopify platform, an all-in-one ecommerce solution to manage business operations. With monthly plans starting as low as $29 dollars a month, you can get a platform that offers great all-around ecommerce experiences and the tools to manage all aspects of business, from creating a website to processing orders and shipping.
Founders Tobias Lütke and Daniel Weinand were two friends selling snowboard equipment online in 2004. Not satisfied with any of the existing ecommerce sites available at that time, Lütke, a computer programmer, decided to take it upon himself to build one of his own and in 2006, Shopify was launched.
Shopify’s success grew very quickly due to the platform's ease of use and reliability. In 2009, an API (application programming interface) was created allowing applications to be developed specifically for Shopify and sold on their app store. This was a game changer for Shopify that allowed them to offer more and more business capabilities, while landed them a reputation as one of the most innovative ecommerce platforms on the market.
Let's talk about some of the great features and capabilities that have given Shopify a great reputation, and why you should consider switching your business to Shopify if you haven’t already.
Ease of Use: Shopify’s ease of use makes it ideal for new boutique owners. With its intuitive backend and comprehensive dashboard, you get all the information needed to run a successful business and the tools needed to run and track all business operations, such as inventory, orders, shipping and marketing.
Design: You don’t need any design history to have a cute and inviting store. With Shopify’s drag and drop store builder, you can easily customize your very own store. They also have free and pre-made themes to choose from. If you like, you can even buy themes from other vendors and import, but those can come with a hefty price tag.
Security: Shopify invests a lot of time and money into making sure everyone's information is safe and secure. With a level 1 PCI certification (the highest standard with the merchant having to process at least 1 million, 2.5 million or 6 million transactions a year for this certification), you can rest assured your information and data is secure.
Reliability: Shopify has a 99.8% uptime rate and unlimited bandwidth to handle a significant increase in web traffic. They also have ongoing maintenance to make sure there is rarely any downtime. All to make sure that your business keeps running smoothly, and customer service is 24/7.
Apps: Shopify has over 2,000 apps to run and grow your business. From customer service to marketing, you will find something to help your over-all business. One of the apps that Bloom Dropship uses is SyncLogic, which syncs our merchandise inventory to your Shopify store for real-time data. It also automatically sends orders from your website to Bloom for processing. No need to manually enter orders; let the app take care of it for you.
With all these helpful features, Shopify could be just the thing you need to take your business to new heights. Odds are, by now you’ve probably used an online retailer that uses Shopify and haven’t even realized it. If the businesses you support use Shopify, why shouldn’t you use it for your own business?
For more information on how to set up a Shopify store, watch this video tutorial created by Bloom Dropship at the following link: Creating a Shopify Store – Bloom Drop Ship (bloomwholesale.com)